Mobile Marketing Mania
Marketing is the most important part of a business. Marketing definitely has a huge impact on the overall performance of a particular product in the market. A right marketing strategy can do
wonders to the success of any product or service on offer. Marketers have various ways or methods of marketing today that they can deploy. The rise of mobile phones has given way to another marketing method — mobile marketing. The mobile phone has become the preferred medium of communication for the masses across the world. Developed nations already have a huge mobile density. The developing nations are seeing enormous growth with hordes of people being added to the humongous pool of mobile phone users every day. This explosive growth in mobile phone usage makes mobile marketing increasingly relevant.